Branding Iron

About Us

Branding Iron at Stantec is an award-winning brand strategy and design studio with expertise in real estate. Born from graphic design, informed by architecture and driven by collaboration, we’re unlike any agency you’ve ever met. We’re graphic designers who regularly take hard-hat tours. We’re strategists who understand space planning. We’re copywriters who know how to make real estate accessible. We’re a small branding agency that’s part of a multinational design firm. And we’re ready to get to work.

Stantec

The Stantec community unites approximately 22,000 employees working in over 400 locations across six continents. Our work—architecture, interior design, engineering, landscape architecture, surveying, environmental sciences, project management, and project economics, from initial project concept and planning through design, construction, and commissioning—begins at the intersection of community, creativity, and client relationships. With a long-term commitment to the people and places we serve, Stantec has the unique ability to connect to projects on a personal level and advance the quality of life in communities across the globe.

What We Do

Our Work and Services

Our clients frequently tell us that our process is one that all branding agencies should emulate. It’s designed to build consensus, hone in on the most relevant messages and create visuals that are not only beautiful, but also incredibly persuasive. It’s a process that produces cohesive brand campaigns that translate seamlessly across all marketing touchpoints.

Our Services Include:

Brand Strategy
Copywriting
Naming
Logo Development
Web Design and Programming
Print Collateral
Illustration
Environmental Graphics
Animation
Signage and Advertising

Leadership

Krista Bourque

Principal | Creative Director

As Branding Iron’s creative director, Krista formulates brand strategies for residential, commercial and mixed-use properties across the country. By staying abreast of trends and market forces, Krista delivers memorable campaigns that highlight properties in a crowded marketplace and differentiates them from competitors. Krista actively leads the development of the strategy and creative for each project and brings executive oversight to every aspect of the campaign from concept through implementation.

Jenya Guillemin

Senior Associate | Senior Art Director

As an art director with over 20 years of graphic design experience, Jenya initiates strong design concepts and orchestrates the smooth operation of marketing projects in the residential, commercial, and mixed-use sectors. With a deep understanding of how brand can relate to the built space, Jenya draws on her interest in 3-dimensional art and design to lead Branding Iron’s signage design practice, delivering an impressive range of signage and visual solutions for a wide range of clients.

Nina Max Daly

Senior Associate | Senior Art Director

Nina works closely with Branding Iron’s team of designers to create a cohesive brand experience across multiple channels including web design, print materials and ad campaigns. With a fine arts background, Nina draws inspiration from unexpected angles to create campaigns with a unique and artful lens. For Nina, it isn’t just about creating something beautiful, there should be a strong supporting story to grow the brand position. The result? Compelling campaigns that position the client’s real estate developments as some of the most desirable in the market.